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18Jun/180

Slot Machine positioning


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Books have been set forth on this topic, and the conflict and discussion about where the "hot" video slots are installed in a casino are still on-going - over 60 years after one armed bandits were first added to the gaming floor in gambling dens.

The classic rule is that the superior slot machine games were positioned just inside the door of the casino; so that potential gamblers going by would see jackpot winners ... be infatuated enough to come unto the gaming floor and play. Our conclusion is that this is no longer true.

Most of the large casinos presently are mammoth complexes ... now you can't see inside from the sidewalk, so there is no longer a reason to situate the 'loose' slot machines near to any doorways.

Yet another traditional rule is that loose one armed bandits are installed on the major aisles inside the casinos, again so that more potential gamblers could see winning jackpots and be inspired to play. Notably though, we find that this also is not a universal rule any more.

What casinos found over the years is that people walking down the busy aisles were frequently on the way to somewhere else. If they played slot machine games at all, they would simply put in their loose change because they happened to be walking by. Win or lose, they would very often not stop to keep playing. And the last thing a casino wants is for someone to win a jackpot by playing only a few coins and then not stay to put it all back in!

Today, casinos are constantly changing their perspective about where to place the loose one armed bandits.

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